In April Acura debuted its latest performance luxury sedan, the 2018 Acura TLX. Alongside the model release, the brand also unveiled a series of 3-second commercials highlighting the model’s features and precision performance.
Creating a cohesive campaign, the commercials, four in total, are accompanied by the same musical talent, Kid Ink. Throughout the commercials, the artist’s song “The Movement” serves as the background tune from his album “My Own Lane.”
Kid Ink’s “The Movement”
2018 TLX “Geek + Chic”
2018 TLX “Wild + Things”
2018 TLX “Warp + Speed”
2018 TLX “Force + Field”
Let us know what you think of the TLX and its new commercials in the comments below!